Over 2.3 million Swedes aged 15-74 watch movies, series, or sports via illegal sources every month. This corresponds to 30% of the population.
In the age groups 15-34 years, more than half are using illegal sources. Most pirates are men.
The use of illegal IPTV remains high, and it is now estimated that 640,000 Swedish households pay for illegal IPTV services. This is projected to generate a staggering 1.4 billion SEK annually for criminals.
640,000 accounts for 14% of Swedish households. Despite an increase in illegal IPTV usage also in the past year (the figure for 2024 was 13%), the sharp rise seen in recent years now appears to have stabilized for the first time. A peak last autumn showed that as many as 700,000 households (16%) were using illegal IPTV, but it is too early to determine whether this is merely a dip or a trend reversal.
- 1.4 billion SEK directly from Swedish households into the criminal economy is unacceptable. Organized crime is fueled, and the damages to rights holders are much bigger than this. We welcome the fact that the government has appointed a commission to develop proposals for how illegal IPTV can be countered, but we also believe that more can be done now. There is a need for increased resources and enhanced expertise among police and prosecutors. Several actors can also do more to make it harder for criminals, not least payment providers and search engines such as Google, says Alma Shawwaf from the Swedish Rights Alliance.
The statistics above come from the analysis company Mediavision, which annually measures piracy in the Nordic countries through consumer surveys.
Publicerad: 2025-05-22